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Google Ads integration

Google Ads dashboards powered by AI — with real revenue data.

Connect your Google Ads account and ask questions about campaign performance in plain English. Fastero joins ad spend data with actual revenue from your database — so you see true CAC, not just platform-reported conversions.

What you can do

Campaign analytics that go beyond the Google Ads UI.

Campaign performance dashboards

Build live dashboards showing spend, ROAS, CPA, and conversion trends across all campaigns. Combine multiple metrics into a single view with charts, tables, and KPI cards.

ROAS tracking with real revenue

Join Google Ads spend data with actual revenue from your warehouse or CRM. Calculate true return on ad spend based on closed deals — not just platform-attributed conversions.

Automated budget and CPA alerts

Set alerts that fire when CPA exceeds your threshold, daily spend is pacing over budget, or conversion volume drops unexpectedly. Get notified in Slack, email, or webhook.

How it works

Four steps to campaign intelligence.

1

Connect your Google Ads account

Authorize via OAuth in one click. Fastero pulls campaign, ad group, keyword, and conversion data from the Google Ads API. Read-only access.

2

Ask questions about campaigns

Type questions like "which campaigns have ROAS below 2.0?" and get instant answers with charts. No query language required.

3

Save as a dashboard

Pin any result to a live dashboard. Combine Google Ads metrics with revenue data from your warehouse for a complete picture.

4

Set alerts on key metrics

Create triggers that monitor CPA, spend, or ROAS on a schedule. Get notified the moment something crosses your threshold.

Why Fastero over AgencyAnalytics or Supermetrics

Join ad spend with actual revenue from your database.

Reporting tools show you what Google Ads reports. Fastero lets you combine ad spend data with real revenue from your warehouse or CRM — so you calculate true CAC, not just platform-reported conversions. Ask any question across both datasets and get answers in seconds.

True CAC from closed-won revenue, not platform conversions

Cross-channel attribution joining multiple ad sources

AI-generated queries — no manual report building

Automated alerts on real business metrics, not proxy metrics

Historical trend analysis with warehouse data joins

Share dashboards with team — no per-seat pricing on views

Example queries

Questions people ask their Google Ads data.

Which campaigns have ROAS below 2.0 this week?

Daily spend vs revenue trend for last 30 days

Keywords with high spend but zero conversions in 7 days

Top 10 ad groups by cost-per-acquisition this month

Campaign performance breakdown by device type

Search terms driving spend with no conversions

Frequently asked questions

Common questions about the Google Ads integration.

What Google Ads data is available in Fastero?

Fastero pulls campaign, ad group, keyword, and conversion data via the Google Ads API. You get access to spend, impressions, clicks, conversions, cost-per-conversion, ROAS, quality scores, and search term reports. Data is available at the account, campaign, ad group, and keyword level.

How often does Google Ads data sync?

Data syncs automatically every 6 hours by default. You can trigger a manual refresh at any time, or configure more frequent syncs on paid plans. Historical data back to account creation is available on first connection.

Can I join Google Ads data with CRM or revenue data?

Yes — this is the primary use case. Connect both Google Ads and your warehouse (BigQuery, Snowflake, Postgres) to Fastero, then ask questions that join ad spend with actual revenue. Calculate true CAC and ROAS based on real closed-won deals, not just platform-reported conversions.

Does it support multiple Google Ads accounts or MCC?

Yes. You can connect individual accounts or an MCC (Manager) account to pull data from all child accounts. Each account appears as a separate data source you can query independently or combine in cross-account reports.

Your Google Ads data, joined with real revenue.

Connect Google Ads, ask a question, get a dashboard that shows true CAC and ROAS. Combine with warehouse data for the full picture. Free to start.